We are Michigan House.

We’re artists and musicians. We’re dynamic companies and transformational organizations. We’re thought leaders. We’re organizers.We’re teachers.We’re policy-makers.We’re stakeholders all – in a state and a story.

Through conversation, art, music, food, drink, and much much more – we come together to create a living, breathing experience that defies expectations.

Michigan House is the Great Lake State’s experiential embassy to SXSW. Since 2015 Michigan House has established itself as the place where global enterprise, government, entrepreneurs, philanthropists, musicians, and more come together to defy rustbelt expectations. Through our conversations, our performances, our diversity, and our hospitality, Michigan House works to open eyes and create a collaborative vision for our state’s future.

Read the Michigan House Manifesto


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Friday, March 09

Saturday, March 10

Sunday, March 11

Monday, March 12

Tuesday, March 13