We are Michigan House

Sure, we’re a house, but we’re so much more—a stage, a story, a home, a gallery, a movement, a purpose—and the list goes on.

We’re a roving pop-up space that travels from city to city to bring the best parts of Michigan to the rest of the world. We partner with what we believe are Michigan’s most dynamic organizations and individuals, and we let them tell their stories—whether it’s a brand, a product, a confession, a song, an idea, a mission, a meal, or a piece of art, Michigan House provides an interactive platform to show people what Michigan’s all about.

An experiment in collaboration and design, Michigan House seeks out vital cultural events and locations where we can transport this living, breathing experience of an authentic Michigan that boldly defies Rust Belt expectations.

And we’re going back to Austin in 2017. Again we’ll be a collection of Michigan’s most dynamic companies, organizations, artists and entrepreneurs telling their stories under one roof. Again we’ll be a testament to a vibrant Michigan that isn’t just surviving – but thriving. This time, though, we’re making it official.

We’re taking the conversations that started in an East Austin backyard two years ago to the big stage and becoming an official SXSW venue. For one full day the opportunities and challenges that stand in front of the state will become fodder for the conferences global audience. From the beginning Michigan House has been predicated on the idea that collaboration allows us to tell a fuller, more authentic Michigan story. Never has this been more important than with this new opportunity.

So we’re asking for help. We need voices, we need expertise, we need diversity of opinion, background, and point of view. Be a part of the conversation. Be a part of this living, breathing, authentic Michigan experience. It’s time to spread the word.


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