We are Michigan House.

Michigan House is the Great Lake State’s experiential embassy to SXSW. Since 2015 Michigan House has established itself as the place where global enterprise, government, entrepreneurs, philanthropists, musicians, and more come together to defy rustbelt expectations. Through our conversations, our performances, our diversity, and our hospitality, Michigan House works to open eyes and create a collaborative vision for our state’s future.

In 2019 Michigan House will continue to be the physical manifestation of the state’s place at the table. For thirty years SXSW has been the place where the world comes together to see what’s next. Michigan House provides our partners & our communities unparalleled access to SXSW’s audience of leaders & early adopters in an authentically “Made in Michigan” environment.

Michigan House 2019 will take place from March 8th -12th during the SXSW Conference & Festival in Austin, TX.

Read the Michigan House Manifesto


Filter Schedule by Category

  • All
  • Build
  • Educate
  • Interact
  • Invite


Friday, March 08

Saturday, March 9

Sunday, March 10

Monday, March 11

Tuesday, March 12